Analyst: two million potential PS3 owners will get Wii instead
Posted on January 23rd, 2009 by Jo | RSS 2.0 | Trackback
Filed under: Business, Competition, Research, Wii
Cowen analyst Doug Creutz has some new rough estimates based on Nintendo’s success and Sony’s struggle during last year’s holiday season:
- Sony will sell about 4 million PS3s in 2009, down from previous projections of 6.25 million units sold. Fewer PS3 sales in 2010 too, now projecting 4.5 million units sold vs 6.5 million previously.
- Wii picks up the slack: 8 million consoles to be sold in 2009 vs 6 million previous. More in 2010 too: 6 million vs old estimates of 4 million.
- Little change to Microsoft’s Xbox 360: Estimates fairly steady, Doug sees 4.25 million this year, and another 4 million in 2010.
The interesting thing is Doug sees total console sales fairly flat — it’s just Nintendo is grabbing more customers that otherwise would have been Sony’s.
Is Sony sure they aren’t in competition with Nintendo?
Tags: PlayStation 3, PS3, Sales, Sony, Wii
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